My Thoughts on HELLOFRESH, Your Home-Delivered Meal Kits

Who hasn’t dreamt of never having to go grocery shopping again? Even though this was impossible a few years ago, we can now rely on home meal kit delivery services. Unlike ready-made meals, you receive the ingredients and recipes at home, allowing you to enjoy the pleasure of cooking!

This is particularly what HelloFresh offers, one of the leaders in the field. But is this type of service really worth all the praise it receives? I had the opportunity to test this box myself, and I’ll share my thoughts on it with you.

HelloFresh, in a nutshell

👍 I Loved It

• The quality of the ingredients,
• The transparency regarding the source of the food,
• The proposed recipes,
• The various types of diets considered: vegetarian, flexitarian, low calorie, fish and vegetable...
• The speedy delivery and careful packaging,
• The fact that we no longer waste food.

❌ What I liked less

• The site's usability: it's difficult to find certain information before placing an order!
• The preparation and cooking times are somewhat underestimated,
• The delivery doesn't always arrive within the expected half-day timeframe.

How does HelloFresh work?

Voted meal kit of the year, Hellofresh offers you the convenience of receiving a meal kit directly at home, containing recipes and all the ingredients needed to prepare them. There is no commitment required, and the subscription is flexible: you can order only for the weeks you need, with options for up to 5 meals for 2 to 6 people.

When you order from HelloFresh, you have a wide choice of recipes. The selection from which you can choose your favourites changes every week, allowing you to discover new flavours each time. The inspirations are diverse, including traditional French cuisine, as well as Italian, Asian, and Tex-Mex recipes.

Once you have selected your dishes on the website or app, you will promptly receive the ingredients and step-by-step recipes, all carefully packed in a well-sealed box. The meats and fish are vacuum-packed, and the fruits and vegetables are well protected to ensure they arrive at your home in perfect condition.

Now it's your turn! Get into the kitchen to prepare the recipe that tempts you. The ingredients are pre-measured according to the number of servings chosen.

✅ Hellofresh offers you a comprehensive meal kit service that is easy to use, making your daily life simpler by allowing you to cook delicious dishes without even needing to go grocery shopping!

Where are HelloFresh products sourced from?

HelloFresh places particular importance on the quality and origin of the ingredients that are delivered in their boxes. The company is committed to supporting the short supply chain and ensuring fair compensation for producers. You will find the place of origin for each ingredient on its packaging.

Unless there are supply issues, the brand is committed to providing its customers with meats 100% sourced from France, as well as cheeses and dairy products originating from the country.

Fruits and vegetables are also French, and the breads are made using traditional artisanal methods that respect craftsmanship.

HelloFresh strives to source as much as possible from certified producers:

🐑 Finally, the brand champions animal welfare and meticulously checks the living conditions of the animals in the farms from which it sources its supplies. If you don't eat meat, it offers a wide variety of vegetarian meals.

Who are HelloFresh meal kits for?

The Hellofresh meal box offers portions for 2 to 6 people, with a maximum of 5 meals per week. It’s incredibly convenient for families or couples, especially for those who may not have the time to go shopping or plan their meals.

As this is a cooking box rather than a ready meal service, it will be ideal for those who:

• want to know what goes onto their plate,
• would love to learn how to cook, but don't know where to start,
• are curious to try new flavours to break away from the usual routine!

Hellofresh caters to various diets by allowing its customers to select and combine options that define their dietary preferences, such as:

• Classic,
• Family-friendly,
• Vegetarian,
• Quick,
• Calorie Smart,
• Fish and Vegetables,
• Flexitarian.

HelloFresh, how much does it cost?

Hellofresh offers you quality meals starting from £3.63 per portion. The price decreases depending on the number of meals ordered and the quantity of servings. This way, you can adapt according to your budget.

👨‍👩‍👧‍👦 For example, for a family of four who would have four meals a week, the suggested price is £74.

🤑 For your first three boxes ordered, HelloFresh is offering you a very appealing welcome offer that allows you to try the concept without breaking the bank:

👉 With this offer, you can get up to £80 off!

What does a Hellofresh box look like? Find out in the video!

You would like to order HelloFresh, but you’d prefer to see what is delivered to you first. In this video, you will discover:

How to Gift a HelloFresh Subscription?

Would you like to treat someone you know to HelloFresh? At the moment, the French site does not yet offer gift cards. However, if you have the contact details of the person you wish to surprise, you can certainly go ahead and order for them. Just bear in mind that you'll need to have a good understanding of their tastes, as you'll be choosing the meals for them.

👉 Another tip is simply to give them a certain amount of money in an envelope, specifying that it's an advance for ordering meals from HelloFresh! 😉

➡️ Who should you gift HelloFresh meal boxes to?

It’s an excellent gift idea for someone who:

• Wants to eat healthily but doesn't know where to start (someone on a diet or with health issues),
• Would like to learn how to cook (young person, student...)
• Is very busy (young parents, someone in training...)

✅ It's a pity that HelloFresh doesn't yet offer gift cards, as it would be a fantastic gift idea to introduce someone to new flavours.

What do those who have tried it think? Discover customer reviews of HelloFresh!

Reading customer reviews before purchasing a meal kit can be incredibly useful, as it helps you understand the strengths and weaknesses of the product. To assist you, I've summarised the main trends found online regarding the HelloFresh brand.

On the Hellofresh website

On its homepage, HelloFresh showcases glowing customer reviews from individuals who have already ordered multiple boxes:

👉 These provide valuable information about the boxes, but it’s clear that the brand will not feature negative reviews on their homepage. To access a complete range of opinions, it’s best to head to independent verified review sites, such as Trustpilot or Igraal.

About Trustpilot

Thanks to the verified reviews system, Trustpilot ensures that individuals who have left a review for HelloFresh have genuinely ordered and tested the service. The brand currently has nearly 5000 reviews as I write this article, which is a testament to its credibility. The overall rating is 4.1 out of 5, which is positive and encourages further exploration.

💚 Trustpilot customers loved

• The quality and freshness of the ingredients,
• The highly efficient customer service by phone,
• The quality of the packaging, which is recyclable,
• The ability to discover new recipes,
• The delicious taste of the cooked recipes.

Example of a positive review from Trustpilot

❌ They Liked It Less

• The meat-free recipes are quite limited,
• The quality of the tomatoes (especially out of season),
• The pause system in the subscription, which requires planning week by week instead of all at once,
• Delivery can be delayed by a day,
• The maximum of 5 meals per week: competitors offer up to 9 meals!

Example of a mixed review from the Trustpilot website

About Igraal

👉 The Igraal website also allows you to gather reviews on HelloFresh meal boxes. The rating is 4.5 out of 5, which aligns with the ratings given on Trustpilot. Igraal also offers an interesting cashback opportunity, with €3 credited to your account upon registration and €4.50 refunded on your order.

HelloFresh on Social Media

You can find the company on:

• Instagram, featuring updates about your box, tips, and recipes from their meal kits,

Customer feedback on Instagram

• Facebook, with over 2 million followers and plenty of interesting posts.

💬 If you subscribe to HelloFresh, feel free to follow the brand on social media to connect with the community. You'll discover new tips and can share the results of your recipes!

Can we trust the Hellofresh brand or is it a scam?

Hellofresh is part of the international group of the same name, which has achieved significant success worldwide, with, in 2021:

🍴 over a billion meals delivered,

💲 6 billion euros in revenue,

👨‍💼 and over 20,000 employees!

The group was established in 2011 by Dominik Richter and Thomas Griesel. It is based in Berlin, Germany. It is currently the largest meal kit provider in the United States. The kits are distributed in France, of course, but also in Australia, Canada, New Zealand, Japan, and many countries across Europe.

The creators of HelloFresh

Hellofresh is clearly far from going bankrupt, as the quality of its service is evidenced by its success worldwide.

The brand places a significant emphasis on communication with its customers, as it is active on social media, responds to online reviews, and has a high-quality customer service team available by phone and chat seven days a week!

✅ It's clear why the brand was voted Meal Box of the Year 2022, given its international success and the reliability of its customer service.

My Verdict on HelloFresh

💛 There are certain times in life when it can be difficult to find the time to cook. This has been my experience lately, with lots of changes happening in my personal and professional life. So, testing out this HelloFresh box came at just the right time! I want to rediscover the joy of cooking and take care of myself and my family by enjoying balanced meals.

💙 With each of my orders, I selected a set of family-friendly and balanced recipes, some of which were vegetarian, as I'm trying to make an effort in that area. The delivery consistently arrived on the scheduled day or the next, and my products were fresh.

💜 Although the dishes often took me a little longer to prepare than indicated in the recipe, I've still saved a lot of time by no longer having to go grocery shopping or decide what to cook. HelloFresh enables me to enjoy 5 delicious meals each week while discovering new recipes. I also think I could quite easily recreate some of them later on, without needing to order the box.

🧡 For my part, I think I will continue ordering the Hellofresh box from time to time, especially during busy periods (back to school, festive season, etc.), to ease my mental load while enjoying delicious meals!

✅ I have been generally delighted with the quality of the service provided by Hellofresh. I highly recommend these meal kits to anyone who wants to cook but lacks the time or the know-how. 😉

FAQ about Hellofresh: I’m answering YOUR questions!

👉 In this final section, I will directly address the questions you may have about the service offered by Hellofresh. If you can't find the answer to your question, please feel free to leave a comment at the end of this article! I would be delighted to respond. 😊

How to choose your meals on HelloFresh?

Every week, HelloFresh offers you the choice of 21 different recipes. You can select your meals individually from your "my account" section by clicking on "my deliveries" and choosing the dishes that appeal to you the most.

However, the site also offers you ready-made selections, based on certain criteria:

👉 There are also other selections available, so feel free to choose what appeals to you most and fits your diet.

Examples of HelloFresh Menus

How to Get a HelloFresh Discount Code? 💲

Hellofresh frequently offers discount codes that provide significant savings. The code HELLOPROMO80, for example, gives you £80 off your first three boxes.

How to pay less for HelloFresh? 🤑

To save a bit on your HelloFresh meal box purchases, you can:

• Take advantage of the welcome discount offer of £80 on your first three boxes using the code HELLOPROMO80,
• Use a cashback service like Igraal, which credits £3 to your account upon registration and £4.50 with each order, or Poulpeo, which refunds up to £9,
• Refer your friends and family by sharing your personal referral code (sent via email or available in your account) to earn £30 on an order and give them a discount on their first three boxes.

Who delivers HelloFresh? 📦

Hellofresh delivery takes place in mainland France (excluding Corsica and islands not connected by road to the mainland), and it is handled by Chronopost. Hellofresh will send you an email the day before your delivery with the delivery time, as well as on the same day with real-time tracking information. You will also receive two text messages at the same times.

How to contact HelloFresh? 💬

HelloFresh offers you several ways to get in touch:

• By telephone, at 📞0 805 22 06 21 (local call rate), *
• By post, to the following address:
  HelloFresh France S.A.S
  14 Beffroy Street
  92200 NEUILLY-SUR-SEINE
• Via the virtual assistant on the website.

Where is HelloFresh located? 🌍

In France, HelloFresh is based in Neuilly sur Seine. However, the company operates in many countries around the world: the United States, Australia, Canada, Japan, the United Kingdom, Belgium, Italy, Scandinavia, Germany, Switzerland, Denmark, and of course, in France!

How to Pause HelloFresh? ⏯

You can pause your subscription up to 12 weeks in advance directly on the website. To do this, simply log in, then navigate to the "My Deliveries" section and click on the calendar located to the right of the "Menu from ... to ..." indication.

Next, simply select the date on which you do not wish to receive your delivery, and then click on "Postpone by a week". The date will then turn red, and you will not receive your delivery! You can reactivate the week if needed.

👉 Changes are generally possible up to one week before the delivery date. The exact deadline is indicated on your calendar.

How to Cancel HelloFresh and Unsubscribe? 🛑

As HelloFresh is commitment-free, you can unsubscribe at any time. To do this, simply go to your account and then:

• Click on "Settings" in the top right menu,
• Then go to the "Subscription Settings" tab,
• Next, in the "Status" section at the bottom of the page, you will see "Deactivate my subscription",
• Once you click on this link, it's straightforward as the site will guide you through the process.

👉 Once you have unsubscribed, you will receive a confirmation email. Please note, it is essential to unsubscribe at least a week in advance to avoid receiving your next box.

I hope this article has answered the questions you had about the Hellofresh offer and helped you learn more about it. I look forward to reading your comments to hear what you thought or to answer any questions you might have! 😉