Who hasn't dreamt of never having to go grocery shopping again? Even though it seemed impossible a few years ago, we can now rely on home delivery meal kit services. Unlike ready-made meals, you receive the ingredients and recipes at home, so you still get to enjoy the pleasure of cooking!
This is precisely what HelloFresh offers, one of the leaders in the field. But is this type of service really as good as people say? I've had the chance to try out this box, and I’ll share my thoughts with you.
HelloFresh, in a nutshell
👍 ILoved It
- The quality of the ingredients,
- Transparency about the source of the food,
- The recipes offered,
- The various types of diets considered: vegetarian, flexitarian, low-calorie, fish and vegetable...
- Fast delivery and neat packaging,
- The commitment to reduce food waste.
❌ What I Liked Less
- The site's ergonomics: it's challenging to find certain information before placing an order!
- Preparation and cooking times are slightly underestimated.
- The delivery doesn't always arrive within the expected half-day timeframe.
How Does HelloFresh Work?
Voted meal kit of the year, Hellofresh offers you the convenience of receiving a meal kit directly at your doorstep, complete with recipes and all the necessary ingredients to cook them. There is no commitment and the subscription is flexible: you can order only for the weeks you need, with options for up to 5 meals catering for 2 to 6 people.
When you order from Hellofresh, you have a wide selection of recipes to choose from. The menu of your favourite dishes changes every week, allowing you to explore new flavours each time. The inspirations are diverse, featuring traditional French cuisine, as well as Italian, Asian, and Tex-Mex recipes.
Once you've selected your dishes on the website or app, you'll receive the ingredients and step-by-step recipes fairly quickly, packaged neatly in a box. The meats and fish are vacuum-sealed, and the fruits and vegetables are well protected, so they arrive in perfect condition at your door.
Next, it's your turn! Head to the kitchen to whip up the recipe that catches your fancy. The ingredients are pre-measured based on the number of servings you've selected.
✅ Hellofresh offers a convenient all-in-one meal kit service that makes your life easier by allowing you to whip up delicious dishes without even having to go grocery shopping!
Where Do HelloFresh Products Come From?
HelloFresh places great emphasis on the quality and sourcing of ingredients delivered in their boxes. The company is committed to promoting the local economy and ensuring fair compensation for producers. You will find the place of origin for each ingredient clearly marked on the packaging.
Unless there are supply issues, the brand is committed to providing its customers with 100% French origin meats, as well as cheeses and dairy products sourced from the local territory.
Fruits and vegetables are also from France, and the breads are made through a traditional craft process that honours age-old skills.
HelloFresh strives to source from certified producers as much as possible:
🐑 Ultimately, the brand fights for animal welfare and meticulously checks the living conditions of the animals from the farms where it sources its supplies. If you don’t eat meat, they offer a wide variety of vegetarian meals.
Who are HelloFresh meal kits for?
The Hellofresh meal box offers portions for 2 to 6 people, with a maximum of 5 meals per week. This makes it very convenient for families or couples, especially for those who might not have the time to go grocery shopping or plan meals.
Since this is a cooking box and not a meal kit, it will be perfect for people who:
- want to know what goes on their plate,
- would love to learn how to cook, but don't know where to start,
- are curious to try new flavours to spice up their daily meals!
Hellofresh caters to differing dietary needs by allowing customers to select and mix options that suit their diet, such as:
- Classic,
- Family-Friendly,
- Vegetarian,
- Quick,
- Calorie Smart,
- Fish and Vegetables,
- Flexitarian.
HelloFresh, how much does it cost?
Hellofresh offers you quality meals starting from S$3.63 per serving. The price decreases depending on the number of meals ordered and the portion sizes. This way, you can adjust according to your budget.
👨👩👧👦 For instance, for a family of 4 who has 4 meals a week, the offered price is S$74.
🤑 For your first three boxes ordered, HelloFresh offers a very attractive welcome offer that allows you to try out the concept without breaking the bank:
👉With this offer, you can enjoy up to S$80 off!
What Does a HelloFresh Package Look Like? Find Out in the Video!
You want to order HelloFresh but would like to see what’s in your delivery first. In this video, you’ll discover:
How to Gift a HelloFresh Subscription?
Want to share the HelloFresh service with someone you know? Currently, the Singapore site does not offer gift cards yet. However, if you have the contact details of the person you want to surprise, you can definitely treat them by placing an order on their behalf. Just make sure you know their preferences well, as you'll be choosing the meals for them.
👉 Another tip is to simply give them a certain amount of money in an envelope, indicating that it's an advance to treat themselves to meals on HelloFresh! 😉
➡️ Who should you gift HelloFresh meal boxes to?
It's an excellent gift idea for someone who:
- Wants to eat healthily but doesn't know where to start (someone on a diet, or with health issues),
- Would like to learn how to cook (young adults, students...)
- Is very busy (young parents, someone undergoing training...)
✅ We wish HelloFresh offered gift cards, as it would be a fantastic gift idea for introducing new flavours to a loved one.
What do those who have tried it think? Check out customer reviews on HelloFresh!
Checking customer reviews before buying a meal kit can be very helpful in understanding its strengths and weaknesses. To assist you, I've summarised the main trends I found online regarding the HelloFresh brand.
On the Hellofresh Site
On its homepage, HelloFresh highlights positive reviews from customers who have already ordered multiple boxes:
👉 These provide valuable information about the boxes, but it's clear that the brand won't feature negative reviews on their homepage. To access a comprehensive range of opinions, it's better to check out independent verified review sites like Trustpilot or Igraal.
About Trustpilot
With the system of verified reviews, Trustpilot ensures that individuals who have left a review on HelloFresh have actually ordered and experienced the service. The brand has nearly 5000 reviews at the time I'm writing this article, which is a testament to its credibility. The overall rating is 4.1 out of 5, which is positive and piques interest to learn more.
💚 Trustpilot customers loved it
- The quality and freshness of the ingredients,
- The very efficient customer service via phone,
- The quality of the packaging, which is recyclable,
- The opportunity to discover new recipes,
- The delicious taste of the cooked recipes.
Example of a positive review from Trustpilot
❌ They didn't like it as much
- The meatless recipes are quite limited,
- The quality of tomatoes (especially out of season),
- The pause system in the subscription, which requires you to plan week by week instead of all at once,
- Delivery can be delayed by a day,
- The maximum of 5 meals per week: competitors offer up to 9 meals!
Example of a mixed review from Trustpilot
About Igraal
👉 The Igraal website also gathers reviews on HelloFresh meal boxes. The rating is 4.5 out of 5, which aligns with the ratings on Trustpilot. Igraal also offers an attractive cashback incentive, with €3 credited to your account upon sign-up and €4.5 refunded on your order.
HelloFresh on Social Media
You can find the company on:
- Instagram, featuring updates on your meal box, along with tips and recipes from their meal kits,
Customer feedback on Instagram
- Facebook, with over 2 million followers and lots of interesting posts.
💬 If you subscribe to Hellofresh, don't hesitate to follow the brand on social media to connect with the community. You'll discover new tips and be able to share the results of your recipes!
Can we trust the Hellofresh brand, or is it a scam?
Hellofresh is part of the international group of the same name, which has achieved tremendous success around the world, with notable milestones in 2021:
🍴 Over a billion meals delivered,
💲 6 billion euros in revenue,
👨💼 and over 20,000 employees!
The group was established in 2011 by Dominik Richter and Thomas Griesel. It is based in Germany, specifically in Berlin. Currently, it is the largest meal kit provider in the United States. The meal kits are distributed in France, of course, but also in Australia, Canada, New Zealand, Japan, and many countries in Europe.
The creators of HelloFresh
Hellofresh is definitely far from going bankrupt, as the quality of its service is evidenced by its success around the globe.
The brand places a significant emphasis on communication with its customers. It is active on social media, responds to online reviews, and has a quality customer service team that is available via phone and chat seven days a week!
✅ It's clear why the brand was awarded Meal Delivery Service of the Year 2022, considering its international success and the professionalism of its customer service.
My Verdict on Hellofresh
💛 There are times in life when finding the time to cook can be quite challenging. I’ve been experiencing that lately, with many changes happening in my personal and professional life. So, testing out this Hellofresh box came at just the right moment! I want to re-establish my love for cooking and take care of myself and my family by enjoying balanced meals.
💙 During my orders, I always selected a set of balanced family recipes, some of which were vegetarian, as I'm trying to make an effort in that area. The deliveries always arrived on the scheduled day or the next day, and my products were fresh.
💜 Although preparing the dishes often took a bit more time than what was stated in the recipe, I still saved a lot of time by no longer having to go grocery shopping or figure out what to cook. HelloFresh allows me to make 5 delicious meals each week while discovering new recipes. In fact, I think I could easily recreate some of them later without needing to order the box.
🧡 Personally, I think I will continue ordering the Hellofresh box from time to time, especially during busy periods (like back-to-school, festive seasons, etc.), to ease my mental load while still enjoying delicious meals!
✅I was generally very pleased with the quality of service provided by Hellofresh. I recommend these meal kits to anyone who wants to cook but lacks the time or skills needed. 😉
Hellofresh FAQ: Answering YOUR Questions!
👉 In this final section, I will directly address the questions you have about the service offered by Hellofresh. If you can’t find the answer to your question, feel free to leave a comment at the end of this article! I’ll be happy to get back to you. 😊
How to choose your meals on HelloFresh?
Every week, Hellofresh offers you a choice of 21 different recipes. You can select your meals individually from your "my account" section by clicking on "my deliveries" and picking the dishes that appeal to you the most.
However, the site also offers pre-made selections based on certain criteria:
👉 There are also other options available, feel free to choose what appeals to you the most and fits your diet.
HelloFresh Menu Examples
How to Get a Hellofresh Promo Code? 💲
Hellofresh often has promo codes that let you enjoy significant discounts. For instance, the code HELLOPROMO80 gives you access to a discount of $80 spread over your first three boxes.
How to pay less for HelloFresh? 🤑
To save a bit on your HelloFresh meal box purchases, you can:
- Enjoy a welcome discount of SGD 80 on your first three boxes with the code HELLOPROMO80,
- Use a cashback service like Igraal, which credits you SGD 3 upon sign-up and SGD 4.50 for each order, or try Poulpeo, which offers refunds of up to SGD 9,
- Refer your friends by sharing your personal referral code (sent via email or available on your account) to earn SGD 30 off an order and give them a discount on their first three boxes.
Who delivers HelloFresh? 📦
Hellofresh delivery is available in Mainland France (excluding Corsica and islands not connected by road to the mainland), and it is handled by Chronopost. Hellofresh will send you an email the day before your delivery with the delivery time, as well as on the day itself with real-time tracking of the delivery. You will also receive two SMS messages at the same times.
How to Contact HelloFresh? 💬
HelloFresh offers you several ways to get in touch:
- By phone, call 📞0 805 22 06 21 (local call rates apply), *
- By mail, send to the following address:
HelloFresh Singapore Pte Ltd
14 Beffroy Road
92200 NEUILLY-SUR-SEINE - Through the virtual assistant on the website.
Where is HelloFresh located? 🌍
In France, HelloFresh is based in Neuilly sur Seine. However, the company operates in many countries around the world: the United States, Australia, Canada, Japan, the United Kingdom, Belgium, Italy, Scandinavia, Germany, Switzerland, Denmark, and of course, in France!
How to Pause HelloFresh? ⏯
You can pause your subscription up to 12 weeks in advance directly on the website. To do this, simply log in, then go to the "My Deliveries" section and click on the calendar located to the right of the "Menu from ... to ... " indication.
Just select the date when you don’t want to receive your delivery, and then click on "Skip a week". The date will turn red, indicating that you won’t be receiving anything! You can easily reactivate the week if needed.
👉 Changes can generally be made up to one week before the delivery date. The exact deadline is indicated on your calendar.
How to Cancel HelloFresh and Unsubscribe? 🛑
Since HelloFresh has no commitments, you can unsubscribe at any time. To do this, simply log into your account and then:
- Click on "Settings" in the top right menu,
- Then go to the "Subscription Settings" tab,
- Next, in the "Status" section at the bottom of the page, you'll find "Deactivate my subscription",
- Once you click on this link, it's very straightforward as the site will guide you through the process.
👉 Once you've unsubscribed, you'll receive a confirmation email. Please note that it's necessary to unsubscribe at least a week in advance to avoid receiving your next box.
I hope this article has answered the questions you had about the Hellofresh offer and helped you learn more about it. I'm looking forward to reading your comments to see what you think or if you have any questions! 😉